Since the beginning, one of the killer apps (does anyone use that term anymore?) we planned for GivingCity Austin was a fundraising events calendar. If you’ve ever tried to organize a fundraiser for a nonprofit organization, one of the hardest things to come up with was the date – you don’t want to compete with another fundraiser or, worse, a Longhorns game.
Beyond planning, a calendar of Central Texas fund raising events would hopefully garner enough eyes to serve as a cross-promotional tool, too. When a nonprofit publicizes its fund raiser, it struggles to reach beyond its own group of supporters for attendees.
Right now I’m in love with Eventbrite. It seems like lots of Austin events are taking advantage of its simple platform, promotion and ticket selling tools. I’ve registered for a number of events through Eventbrite myself, and found it totally easy to use.
The GivingCity Austin fundraising calendar wouldn’t replace online applications like that. In fact, it could link directly to your Eventbrite page. Rather it would include your event on a public calendar – online, in email blasts and in the magazine – publicizing your event to anyone who comes to or gets GivingCity.
(And the other part of the plan is that everyone would come to or get GivingCity to see the fundraising calendar.)
Oy. Don’t get me started about how excited I am about this calendar thing.
I’m looking for feedback, ideas, requests as we speak. And we have top men working on the development now. Top. Men.